// Spotlight Placement

The Spotlight Placement

The Spotlight is the biggest, most visible deal placement on ShootingRange.com — front and center on the home page, seen before any deals or anything else.

Subscribe to a slot, then promote one of your own live posted deals on the homepage, set with one click from your store deals and swapped whenever you like.

It's sold and managed directly by our team, not through any third-party ad network.

A deal featured in the ShootingRange.com homepage Spotlight

Per Month: $500
Advertisers / Month — Max: 3
Month Minimum Term: 3

Strictly limited

Only 3 Spotlight slots exist in any given month. Once they're filled, the next opening is the following cycle.

Pay now — our advertising team activates your Spotlight right after payment.

// Sample

What The Spotlight Looks Like

Add Your Spotlight Sample Here

Drop in a screenshot or mockup of the Spotlight ad. Save your image next to this file as spotlight-sample.png, or edit the image src in this section to point to your file.

Example placement — the Spotlight as it appears on the homepage.

// How It Works

Your Deal, On The Homepage

Step 01
Subscribe to a slot
Reserve one of the three monthly Spotlight slots. This unlocks the Spotlight controls on your store deals.
Step 02
Make a deal Spotlight
On any of your live posted deals you'll see a Spotlight button. Click it and that deal goes up on the homepage.
Step 03
Swap anytime
Only one deal runs at a time. To feature a different deal, disable the current one, then enable the new one.

// Common Questions

Frequently Asked

01. What exactly is the Spotlight placement?

The Spotlight is the premium featured-deal unit on the ShootingRange.com homepage. Instead of supplying a banner, a Spotlight subscriber promotes one of their own live posted deals in the homepage Spotlight — the same verified deal that's already listed on the site, given top billing in front of every visitor.

It's the biggest ad on the site — front and center on the home page. Anyone who opens ShootingRange.com sees the Spotlight before they see any deals or anything else.

It's reserved for a small handful of advertisers each month rather than rotated endlessly, so each Spotlight deal gets a real share of attention instead of being one of dozens of competing units.

02. Is this managed through AdSpeed or another ad network?

No. The Spotlight is sold and managed directly by the ShootingRange.com team. It isn't served, brokered, or rotated through AdSpeed or any third-party ad network or exchange.

03. How many advertisers can run the Spotlight at the same time?

Three at most. Inventory is strictly limited to three advertisers in any calendar month. Once all three slots are filled, the next opening is the following cycle.

04. How much does it cost?

$500 per month, billed as one upfront payment of $1,500 for the 3-month term.

05. Is there a minimum commitment?

Yes. The minimum term is 3 months, paid upfront as a single $1,500 payment. The payment is non-refundable and non-cancellable.

06. Why buy this instead of standard banner inventory?

The Spotlight is the biggest placement on the site and the first thing every homepage visitor sees. It promotes one of your real, live deals rather than a banner, and because it's limited to three advertisers a month, your deal gets a real share of attention instead of competing with dozens of other units.

07. How do I choose which deal appears — and change it?

You choose it yourself from your store deals. On any of your live posted deals you'll see a Spotlight button — click it and that deal goes up on the homepage. Only one deal runs at a time, so to feature a different deal, disable the current one, then enable the new one. Featured deals are subject to platform review.

08. How do I reserve a slot?

Pay for the 3-month term with the Pay Now button above. Slots are allocated first-come, first-served upon payment, and our advertising team activates your Spotlight right after payment. If all three slots are taken, you're placed on the waitlist for the next available cycle.

09. What happens after my 3 months?

Your Spotlight ends when your 3-month term does — terms don't renew automatically. To keep your deal on the homepage, purchase a new term.

As a current advertiser, you're offered the next cycle before it opens to the waitlist, subject to availability, so you can keep your slot without a gap.

// The Fine Print

Terms & Pricing

$500/month, per advertiser

Direct-Sold · Not via AdSpeed

Minimum Term: 3 Months
Monthly Cap: 3 Advertisers
One-Time Payment: $1,500

Spotlight Placement Agreement — sold & managed directly by ShootingRange.com

// Contents

01. Placement & Availability

The Spotlight is a premium featured-advertiser placement displayed on the ShootingRange.com homepage. It is sold and managed directly by ShootingRange.com and is not served, brokered, or rotated through AdSpeed or any third-party ad network or exchange.

Inventory is strictly limited to three (3) advertisers in any calendar month.
Slots are allocated on a first-come, first-served basis upon payment of the three-month term.
When all three slots are filled, additional advertisers are placed on a waitlist for the next available cycle.
ShootingRange.com reserves the right to determine the size, position, and design framework of the Spotlight unit, and may adjust the placement provided visibility remains materially comparable.

Plain-language summary:

$500/month, billed as one upfront payment of $1,500 for a 3-month term · non-refundable & non-cancellable · max 3 advertisers/month · direct-sold, not via AdSpeed · promotes one of your live posted deals (self-selected, one at a time) · subject to platform review · advertiser responsible for legal compliance.

02. Pricing

The Spotlight is priced at $500 per month, per advertiser. All prices are in U.S. dollars.

The minimum term is three (3) months, for a total of $1,500.
The price is fixed for the term you purchase and is not prorated for partial months.

03. Term & Renewal

Each Spotlight term runs for three (3) consecutive months, starting on the day our advertising team activates your placement after payment.

Terms do not renew automatically. To continue after your term ends, purchase a new term.
Renewing advertisers are offered the next cycle before it opens to the waitlist, subject to availability.

04. Payment

The full term is billed as a single, upfront payment of $1,500 at the time of purchase.

Your slot is reserved only once payment has been completed.
Slots are allocated on a first-come, first-served basis upon payment.
Our advertising team activates your Spotlight right after payment is confirmed.

05. Featured Deal & Selection

Your Spotlight promotes one of your own live posted deals, which you select yourself from your store deals.

Only one deal can run in the Spotlight at a time.
To feature a different deal, disable the current one, then enable the new one.
The featured deal must stay live on ShootingRange.com. If it expires or is removed, select another deal to keep your Spotlight running.
All featured deals are subject to platform review.

06. Advertiser Eligibility & Content Standards

The Spotlight is available to sellers with an active store on ShootingRange.com and a Pro Seller plan that includes Spotlight eligibility.

Featured deals must comply with all applicable federal, state, and local laws, including those governing the sale and shipment of firearms and ammunition. The advertiser is solely responsible for this compliance.
Price, stock, and product details must match the advertiser's own listing.
ShootingRange.com may decline or remove a featured deal that doesn't meet its platform standards.

07. Performance & Reporting

The Spotlight guarantees placement, not results. ShootingRange.com does not guarantee a specific number of impressions, clicks, or sales.

Performance depends on factors outside ShootingRange.com's control, including the featured deal's price, stock, and demand.

08. Cancellation & Refunds

Spotlight payments are non-refundable and non-cancellable once a term has been purchased.

Disabling or swapping your featured deal does not pause or extend your term.
A featured deal removed for not meeting these terms does not entitle the advertiser to a refund of the remaining term.

09. Limitation of Liability

ShootingRange.com provides the Spotlight placement "as is." To the maximum extent permitted by law, its total liability related to a Spotlight placement is limited to the amount paid for the current term.

ShootingRange.com is not liable for indirect, incidental, or consequential losses, including lost sales or profits.

10. Changes to These Terms

ShootingRange.com may update these terms from time to time. Changes apply to terms purchased after the update is published; the version in effect when you paid governs your current term.

The effective date shown above indicates when this agreement was last updated.

The Spotlight Placement

What The Spotlight Looks Like

Your Deal, On The Homepage

Subscribe to a slot

Make a deal Spotlight

Swap anytime

Frequently Asked

Terms & Pricing

Contents